Past Events

Mobile App Sales Strategies event on April 12th at the Campbell House at 6:00 pm

Posted by Patricia McCutcheon
Starts: 
April 12, 2012 - 6:00pm
Ends: 
April 12, 2012 - 9:00pm

Mobile App Sales Strategies on April 12 at The Campbell House at 6:30 PM

Mobile apps have never been more popular than today. Choosing the right monetization & promotional strategy is as important as developing a mobile app. There are many things to take into consideration when deciding the best revenue, pricing & promotional strategy for your app. Perhaps it’s free to play, subscription, in app advertising or sell it for a price? Speaking of price, what IS the most effective price point for virtual goods, subscription or listing it? With so many mobile apps in the marketplace, what are the various ways to promote your app to drive traffic & generate revenue from your mobile app? This panel of mobile experts will answer all of these questions to decide on the best mobile strategy.

This panel & networking event will provide the following takeaways for mobile apps:

  • Revenue & pricing strategies
  • Promotional & marketing strategies to drive traffic and build an audience
  • Tools available for mobile metrics
  • Examples of success stories from mobile industry experts
  • New connections!
Who should attend:
  • Mobile Start-ups
  • App Developers
  • Mobile Marketing Professionals
  • Interactive Digital Media Producers
  • Service providers interested in meeting players in the mobile app industry
  • Individuals interested in networking with mobile app professionals
On The Panel:
Jon Walsh, CEO, Fuse Powered Inc.
Andrew Kamondy, VP Business Development, XMG Studio Inc.
Gary Yentin, CEO & Founder, App-Promo
Stephen Henrik, Audience Development and Distribution, The Globe and Mail
Moderator:
Dr. Sara Diamond, President and Vice-Chancellor, OCAD University

Agenda:
6:00 - Doors open
6:30 - Opening remarks
6:30 - Panel discussion with mobile industry professionals
7:30 - Networking with mobile app industry (food and beverages served)
9:00 - Wrap
 
Tickets are limited, please click here purchase your ticket on Eventbrite now. Only $30 for MEIC Members & $40 for Non-Members. 
  
About the Panelists: 
Jon Walsh, CEO, Fuse Powered Inc.
Jon Walsh founded Fuse Powered (formerly Bytemark Games) in the fall of 2009 to pursue opportunities in the smart phone game industry. Jon has been in the video game industry for more than 15 years. In 2001 Jon founded Groove Games, a retail game publisher. In less than four years the Company reached an annual revenue of more than $20MM and published more than 20 game titles that that sold over 5 million units combined. The Company also launched a successful Facebook game in partnership with Sports Illustrated and released Marine Sharpshooter for the iPhone in 2009, which reached the number 1 spot in iTunes worldwide with more than 3 million downloads. Prior to starting Groove, Jon was the Canadian Sales Manager of Activision, the world's largest publisher of video games.
Jon received his Honours BA in Business Administration from the University of Western Ontario and his MBA from the Richard Ivey School of Business at the University of Western Ontario.
 
Andrew Kamondy, VP Business Development, XMG Studio Inc.
XMG Studio is an award-winning developer of hit video games for mobile devices. Founded in late 2009, XMG has been pushing the app envelope to create innovative titles that provide a cool experience for casual gamers. The company’s core focus is to develop properties that allow players to actively immerse themselves in our games. Whether it is the incredible customization feature in Drag Racer: Pro Tuner, or the experimental touch mechanic in Cows vs. Aliens, XMG’s portfolio of mobile casual games all seek to drive the maximum in user engagement through innovation. Based in Toronto, Canada, XMG is presently one of the largest independent mobile game studios in the emerging app economy.
 
Gary Yentin, CEO & Founder, App-Promo
Gary Yentin is a senior mobile executive, with over fifteen years of experience managing strategy, marketing and sales, for established and startups in the entertainment, new media and technology sector. For the last ten years Gary has focused on mobile technologies, including content development and distribution having worked for m-Qube (now VeriSign) in the capacity of Vice President (building the first direct to consumer mobile content download stores), and mobile monetization (advertising, marketing and promotion) having worked with Admob, Enpocket, Nokia, Jumptap and Quattro (building and monetizing the largest mobile entertainment gossip portal) Currently, Gary focuses on the discovery, distribution and monetization of mobile applications for all platforms; Apple-Android-BlackBerry, Nokia and Windows in his role as CEO and founder of App-Promo. To learn more about App-Promo visit http://www.app-promo.com
 
Stephen Henrik, Audience Development and Distribution, The Globe and Mail
Stephen has been in the digital media industry since the late 1990s. Roles have included driving the overall strategy and business case, forecasting audience and revenue, product and business development, and managing content, development and design teams. He has worked for major media companies such as The Globe and Mail and CTV and Rogers Media, as well as startups such as Kaboose and Excite@Home. Categories have ranged from News and Business to Entertainment and Sports. Currently, he is at The Globe and Mail, and since 2009 has been exploring trends to build new lines of business & partnership opportunities on emerging platforms in and out-of-home on Mobile, Video, Social & Connected TV, and Digital Signage. He posts the latest trend research on these platforms on Twitter @StephenHenrik
 
Dr. Sara Diamond, President and Vice-Chancellor, OCAD University
Dr. Sara Diamond is the President of OCAD University, Canada’s “university of the imagination”. She holds a PhD in Computer Science and degrees in new media theory and practice, social history and communications. She is an appointee of the Order of Ontario and the Royal Canadian Society of Artists. While retaining OCAD University's traditional strengths in art and design, Diamond has guided the university in becoming a leader in digital media, design research and curriculum through the Digital Futures Initiative, new research in Inclusive Design, health and design, as well as in sustainable technologies and design. She also played a leading role in OCAD University's establishment of the unique Aboriginal Visual Culture Program. These initiatives have built strong partnerships for OCAD University with science, business and communities, in Ontario and abroad. Currently, she serves on the Ontario Ministry of Culture’s Advisory Council on Arts & Culture, ORION (Ontario’s high-speed network), SHARCNET, IO (Interactive Ontario), Canadian Women in Communications; i-Canada; is Chair of the Scotiabank Nuit Blanche Toronto Advisory Committee. Diamond serves the larger university community through her membership on the Standing Advisory Committee on University Research (SACUR) of the Association of Universities and Colleges and as Chair of the Standing Committee on Relationships with Other Postsecondary Institutions for the Council of Ontario Universities. Diamond is a member of the Council of the Canadian Academies’ expert panel on the State of Science & Technology in Canada.  
 
 
 
 

 

 

Android App Development, C3: Create, Cloud & Connect

Posted by Kathleen Webb
Starts: 
February 22, 2012 - 6:30pm
Ends: 
February 22, 2012 - 9:00pm

 

SCHEDULE:

6:30 - 7: 00   Pizza & pop served

7:00 - 7:30   Programmer's Progress (with apologies to John Bunyan)

Dr. David Forster - Deeper Reality

A year in the life of a seasoned programmer developing a mobile app for the
Android platform, highlighting the differences in designing and developing
for Android compared to other platforms, and discovering along the way the
myriad mechanisms needed to complete what initially appeared to be a simple
program.

Dr. David Forster, head of Deeper Reality, is a software developer and
teacher with many years of experience in a wide range of operating systems,
programming languages and application areas. Most recently, he has been
concentrating on mobile development for the Android platform,  with a
particular focus on Augmented Reality.

7:30 - 8:00   The Cloud and Your Android App

Atley Hunter – Altus Group

See how you can compete with the big boys on all the phone platforms simply
by tapping into the power of the Cloud. With Windows Azure as your backend
and toolkit for Android that makes app development simple, you’ll be
building mobile apps that can scale and reach the world in no time. By the
end of this session, you’ll know how to utilize the latest in Cloud
technologies for your Android app development needs

Atley Hunter has been a developer for more than 15 years and also a mobile
developer. With over 30 apps under his belt and numerous talks, blog posts
and HackFests, Atley is continually working to expand his development
knowledge and share it to anyone who wants to know. Atley is never far from
reach and always happy to help.

8:00 - 8:15   Break

8:15 - 8:45   Mobile Social Media on Android: Connecting Dots

Sebastian Villa - Villa Media

You just finished building your Android app, it is available in the Android
Market and your are hoping for at least a few thousand downloads; after all
it is such a cool app, right? This is only a small piece of the big picture.
Leverage the power of social networks and their robust programming platforms
through Android specific SDKs and APIs. Inspire conversations and develop
virtual communities all from within your app; let it connect the dots.

Sebastian Villa is a web, mobile and social media development expert and
researcher with a focus on multi-platform architecture. From the early days
of ActionScript to the latest advances in web and mobile programming
platforms, over the past 12 years Sebastian has worked with numerous brands
in different industries, helping them connect multiple back and front-end
technologies to power robust and engaging interactive experiences,
strategically architected and programmed to maximize utilization of social
media. 

8:45 - 9:00   Q&A

9:00   End

MEIC Talent & Training Working Group

Posted by Hilary Roche
Starts: 
January 17, 2012 - 6:00pm
Ends: 
January 17, 2012 - 7:30pm

Please join us for the next meeting of the MEIC Talent & Training Working Group.

It takes place on January 17th from 6 – 7:30 PM at 205 Richmond St W (Richmond & Duncan), room 7211 on the second floor.

Stephen Perelgut, IBM, will chair the session.

MEIC Applied Research Working Group

Posted by Hilary Roche
Starts: 
January 4, 2012 - 6:00pm
Ends: 
January 4, 2012 - 7:30pm

Please join Dr. Sara Diamond and Dr. Vera Roberts for the next meeting of the MEIC Applied Research working group on Wednesday January 4th at 6 PM.

This meeting will focus on a review of the initial report by the Taking Ontario Mobile (T.O.M.) research team. A draft of the initial report for review will be circulated to attendees prior to the meeting. Please email hilary@meic.ca if you wish to attend.

Both of the team's principal investigators, Dr. Diamond and Dr. Roberts, will be at the meeting along with other members of the T.O.M. report committee and research group.

They look forward to receiving your input and feedback.

The meeting takes place at:

The Collaboration Space – Room 7220, 2nd floor

205 Richmond St W (Richmond & Duncan)

MEIC Talent & Training Working Group

Posted by Hilary Roche
Starts: 
November 24, 2011 - 6:00pm
Ends: 
November 24, 2011 - 7:30pm

The next meeting of the MEIC Talent & Training working group takes place this Thursday, November 24th from 6-7:30 PM. It will be run by Stephen Perelgut from IBM.

It takes place at the MEIC Incubator at 205 Richmond Street West (Richmond & Duncan) - room 7211 on the second floor.

Everyone is welcome!

If you would like any more information, please contact hilary@meic.ca

WP7 Developer Group Meeting - Nov 23rd

Posted by Hilary Roche
Starts: 
November 23, 2011 - 6:30pm
Ends: 
November 23, 2011 - 9:00pm

MEIC and MDOT invite you to join us for this kick-off WP7 Developer event.

Nov 23 6:30-9 PM @ OCADU - 100 McCaul St, RM 284

Tickets are free to celebrate the launch of the first of this series of events! Pizza & Pop provided by our sponsor, Polar Mobile.

To register, go to this link:

http://meicwp7.eventbrite.com/

SCHEDULE:

6:30 - 7: 00   Pizza & pop served

Sponsored by Polar Mobile

Polar Mobile provides media companies globally an industry-leading Platform that makes it fast and easy to launch branded mobile Apps across every smartphone and tablet devices. Over 1,200 mobile Apps are powered by Polar Mobile’s SMART™ Platform for 320 media Publishers in 11 countries, which include top tier magazines, newspapers, broadcasters and online portals across news, sports, entertainment and lifestyle media verticals. For more information, visit www.polarmobile.com

 

7:00 - 7:30   Microsoft presentation

Paul Laberge – Application Design for WindowsPhone

In the past year, we've worked with hundreds of developers and designers interpreting the "Metro" design language for their own purposes. We've seen great interpretations, and others that aren't so great. In this session, we'll share with you the foundations of great Metroapplication design for Windows Phone, and how to use them to build outstanding applications that will stand out and get noticed for good reasons. We will also be providing some general best practices for building great mobile experiences.

 

7:30 - 7:45   WP7 Developer Presentation #1

Atley Hunter – Altus Group

Atley Hunter has been a developer for more than 15 years and a mobile developer since way before it was cool. With over 30 apps under his belt and numerous talks, blog postings and HackFests, Atley is continually working to expand his development knowledge and share it to anyone who wants to know. 

Topic: Lap Around Mango: A Developer Perspective

 

7:45 - 8:00   WP7 Developer Presentation #2

Kelum Peiris – Polar Mobile

Kelum Peiris is a Mobile Software Developer with Polar Mobile, a company that provides an industry-leading platform to enable top tier media publishers to easily and quickly launch mobile apps for every major Smartphone. At Polar Mobile, Kelum is primarily involved in developing the Windows Phone platform. He is a recent graduate from University of Waterloo, Ontario, Canada where he specialized in Mobile Development.

Topic: Enhancing Engagement via Windows Phone Mango

 

8:00 - 8:15   Break

8:15 - 8:45   Speakers Panel - HTML5 vs Native apps

8:45- 9:00   Q&A 

9:00   End

Please note: This event is a pilot initiative between MEIC, DATA, FITC, MDOT, OCADU, and Microsoft Canada. If there is a good turn out, MEIC and OCADU may continue to host WP7 Developer Group meetings. With this type of event there is usually a $5.00 charge for non-members; however, since this is a pilot there is no charge to participate in this meeting.

OARN's Fall Workshops

Posted by Hilary Roche
Starts: 
November 1, 2011 - 2:00pm
Ends: 
November 1, 2011 - 5:00pm

Registration is now open for the Ontario Augmented Reality Network (OARN) Fall Toronto Workshop, which will take place at Ryerson University on November 1 and will feature Lake Watkins from XMG Studio.  Lake is a developer of 2009 Best Augmented Reality App Winner “Pandemica”.  He will lead the workshop and share his experiences working with Augmented Reality.  This workshop will take the form of a quest.  Participants will work in groups to identify and overcome some of the challenges of working with Augmented Reality.  To register, or for more information, please follow this link: http://www.eventbrite.com/event/2251032900.  Registration is free, however space is limited.  Details on the London (November 17) and St. Catharines (November 22) workshops will be listed soon at: http://www.eventbrite.com/org/1507474972?s=5475254. 

MMA Canada Four City Roadshow – Global Truths and Regional Relevance of Mobile Marketing: Insights Into the Canadian Marketplace

Posted by Hilary Roche
Starts: 
October 27, 2011 - 8:00am
Ends: 
October 27, 2011 - 12:00pm

 

Join the Mobile Marketing Association (MMA) on its four-city tour of Canada at a half-day regional workshop. The Global Truths and Regional Relevance of Mobile Marketing: Insights Into The Canadian Marketplace workshop is your great opportunity to hear from and connect with leaders from the Canadian marketing community and the MMA. At this interactive event, MMA will share insight on the growth of mobile marketing globally, case studies on mobile marketing deployment within Canada and the latest data and research being released.

The Toronto workshop is being hosted by MEIC at OCAD University.

 

Workshops & Dates:

VANCOUVER (OCT 24) - Improv Centre - 8:30am-12:30pm PST

CALGARY (OCT 25) - Innovate Calgary - 8:30am-12:30pm MST

MONTREAL (OCT 26) - Location TBA - 8:30am-12:30pm EST

TORONTO (OCT 27) - OCAD Auditorium - 8:00am-12:00pm EST

For more details and to register now for this free workshop, click here: http://mmacanadaroadshowoct11.eventbrite.com/

India Telecom 2011

Posted by Kathleen Webb
Starts: 
October 21, 2011 - 9:30am
Ends: 
October 21, 2011 - 1:30pm

 

India Telecom 2011
December 7-9, 2011

Pragati Maidan

New Delhi, India

 
Join us for this information session on doing business in India and the trade mission to India Telecom 2011
MEIC is participating with MEDT (Ministry of Economic Development and Trade, Ontario) andDFAIT (the Department of Foreign Affairs and International Trade) on a trade mission to India, one of the fastest growing telecom markets in the world.
 

Please join MEIC, MEDT, and DFAIT for an
Information Session:
 
Friday, October 21, 2011
9:30 a.m. - 1:30 p.m.

Location:
Ontario Investment and Trade Centre
250 Yonge Street (35th Floor),
Toronto

AGENDA:
 
  9:30 a.m.  Registration
 
10:00 a.m.  Speakers:
 
Market Brief on India
Akhil Tyagi*, Area Director: South Asia
International Trade and Marketing Division
MEDT
 
Exhibitor and Market Profile
Arvind Karir, Director
macXmum
 
Financial Support for Companies
Kathleen Webb, Director
MEIC
 

 11:30 a.m. Networking

 
 12:00 p.m.  Interactive Presentation
 
Understanding India's Business Environment
Mike Manson, CEO
TaraSpan
 
Meet Canada's ICT Team of Trade Commissioners**
India
 
India Telecom 2011
Exhibit and conference details
 
 1:30 p.m.  Close

**Space is limited so please register with hilary@meic.ca

MEIC Working Group - Applied Research, Policy & Trends

Posted by Hilary Roche
Starts: 
October 12, 2011 - 6:00pm
Ends: 
October 12, 2011 - 7:30pm

 

The next meeting of the Applied Research, Policy & Trends working group will take place on Wednesday, October 12th at 6 p.m. led by Sara Diamond, OCAD U.

It will take place at the MEIC Incubator Space, located at 205 Richmond St W (Richmond & Duncan) on the 2nd floor, room 7211.

If you would like to attend this session, please contact hilary@meic.ca.

Rogers Catalyst Workshop for Developers

Posted by Hilary Roche
Starts: 
September 30, 2011 - 9:15am
Ends: 
September 30, 2011 - 11:30am

 

Rogers Catalyst Workshop Event

ROGERS CATALYST – YOUR ONE-STOP WEB PORTAL FOR DEVELOPMENT

 

Rogers  Communications and MEIC are pleased to present our first Rogers Catalyst Workshop Event on September 30th!

Rogers Catalyst allows developers and companies to quickly and efficiently monetize their own applications and services by providing easy access to network assets including Carrier Billing, Short Messaging Service (SMS), Multimedia Messaging (MMS), Location Base Service (LBS) and more!

 

Join us on Friday, September 30, 2011 from 9 a.m. to 12 p.m. in room 258 at OCAD University (100 McCaul Street, Toronto, ON).

Space is limited to 35 participants! 

 

Register for this event at http://rogerscatalystandmeic.eventbrite.com

 

In this session, you will get an inside look at the strategy behind Rogers Catalyst Program and our commitment to foster Innovation and mobile ecosystem development. You will also see a demo of a cool Twitter App that leverages location APIs and learn everything you need to get started with Rogers Catalyst.

Key benefits to Rogers Catalyst include reduced risk in launching apps and services, speed to market and low barrier to engagement. Rogers Catalyst also provides the tools, resources and support to get your apps and services to market faster, coupled with the potential to market to over 9 million Rogers and Fido customers.

 

PRESENTER:

Vishal Arora – Product Manager, Rogers Communications

Vishal Arora is the Product Manager responsible for Cloud Services and Enablers at Rogers Communications. An active developer and technologist, Vishal has worked as a software engineer, consultant and architect in the software industry for over 15 years. He comes to this role after serving as a Senior Strategist in the Technology Strategy group at Rogers. Prior to joining Rogers he worked as a Solutions Architect in the Partner Technology Enablement Group at Siemens Communications. His experience includes developing, supporting and evangelizing platform APIs to jump-start development projects and developing partner ecosystems. Vishal holds a Bachelors degree in Computer Science Engineering from National Institute of Technology, Allahabad, India. You can follow Vishal on Twitter @RogersCatalyst

MEIC Working Group - Start Up Support

Posted by Hilary Roche
Starts: 
September 27, 2011 - 6:00pm
Ends: 
September 27, 2011 - 7:30pm

 

The next meeting of the Start Up Support working group will take place on Tuesday, September 27th at 6 p.m. led by Josh Sookman, Guardly.

It will take place at the MEIC Incubator Space, located at 205 Richmond St W (Richmond & Duncan) on the 2nd floor, room 7211.

If you would like to attend this session, please contact hilary@meic.ca.

MEIC Working Group - Talent & Training

Posted by Hilary Roche
Starts: 
September 20, 2011 - 6:00pm
Ends: 
September 20, 2011 - 7:30pm

The next meeting of the Talent & Training working group will take place on Tuesday, September 20th at 6 p.m. led by Stephen Perelgut, IBM.

It will take place at the MEIC Incubator Space, located at 205 Richmond St W (Richmond & Duncan) on the 2nd floor, room 7211.

If you would like to attend this session, please contact hilary@meic.ca.

MEIC Working Group - Market Development

Posted by Hilary Roche
Starts: 
September 15, 2011 - 6:00pm
Ends: 
September 15, 2011 - 7:30pm

 

The first meeting of this working group will take place on Thursday, September 15th at 6 p.m. led by Ramesh Balakrishnan, Next On Mobile.

It will take place at the MEIC Incubator Space, located at 205 Richmond St W (Richmond & Duncan) on the 2nd floor, room 7211.

If you would like to attend this session, please contact hilary@meic.ca.

Windows Phone 7 (WP7) Boot Camp

Posted by Hilary Roche
Starts: 
August 15, 2011 - 12:30pm
Ends: 
August 15, 2011 - 5:00pm

Windows Phone 7 Boot Camp


Microsoft Canada & MEIC are pleased to present our first Windows Phone 7 (WP7) Boot Camp.  This free session has been designed to provide developers, designers, hobbyists, and enthusiasts some real life experiences on developing for WP7.
 

Join us on August 15, 2011 from 12:30 p.m. to 5:00 p.m. in the auditorium at OCAD University (100 McCaul Street, Toronto, ON)


AGENDA:

12:30-1:00 PM      Registration

1:00-1:15 PM        Welcome

1:15-2:45 PM        Session 1 – Windows Phone 7 Silverlight Recipes

2:45-3:00 PM        Questions & Answers

3:00-3:15 PM        Coffee Break / Networking

3:15-4:45 PM        Session 2 – Windows Phone 7 XNA Kickstart

4:45-5:00 PM        Questions & Answers
    

SESSIONS:

The WP7 Boot Camp features two sessions to help MEIC members to get started developing apps for WP7:

Session 1: Windows Phone 7 Silverlight Recipes
If you’re building Windows Phone apps to help organize your life, capture your ideas, find out what’s going on around you, stay in touch with friends or gather the information you need, chances are you’ll be building them using Silverlight. We’ll show you how to build Silverlight apps that fetch data from web services, get the phone’s current location, display maps, organize applications into panoramas and data into pivots, make use of input and sensors and more. With these recipes under your belt, you’ll be writing apps that make the best use of Windows Phone 7 features in no time!

Session 2: Windows Phone 7 XNA Kickstart
Haven’t you always wanted to write a videogame, but could never get started? If you’d like to start writing games – the most popular mobile app category – for Windows Phone 7, you’re in luck! Windows Phone is the only smartphone with its own official game development framework, XNA, which not only lets you develop games for the phone, but for Xbox and Windows as well! You’ll learn the basics of XNA, get your feet wet writing 2D videogames, and give you what you need to start you on your journey as a game developer.
 

PRESENTER:

Paul Laberge, Phone Evangelist for WP7

Paul is a Developer Advisor with Microsoft Canada, based in Mississauga, Ontario.   His experience includes being a lead developer, development manager, lead application architect and IT management for a wide variety of technical solutions.
 
Currently, Paul leads Microsoft’s developer engagement around Windows Phone 7 and in that role, he can be found working with mobile developers of all walks of life, providing information on various social networks and, of course, driving the great Canadian developer ecosystem to building amazing Windows Phone apps.

Paul is also passionate about Microsoft’s cloud computing strategy and HTML5 as a way to drive great cross-platform experiences.  In other words, if you have a question about Microsoft’s leading edge platforms, Paul is someone you can talk to.

Windows Phone 7 (WP7) Boot Camp

Posted by Hilary Roche
Starts: 
August 15, 2011 - 12:30pm
Ends: 
August 15, 2011 - 5:00pm

Windows Phone 7 Boot Camp


Microsoft Canada & MEIC are pleased to present our first Windows Phone 7 (WP7) Boot Camp.  This free session has been designed to provide developers, designers, hobbyists, and enthusiasts some real life experiences on developing for WP7.
 

Join us on August 15, 2011 from 12:30 p.m. to 5:00 p.m. in the auditorium at OCAD University (100 McCaul Street, Toronto, ON)


AGENDA:

12:30-1:00 PM      Registration

1:00-1:15 PM        Welcome

1:15-2:45 PM        Session 1 – Windows Phone 7 Silverlight Recipes

2:45-3:00 PM        Questions & Answers

3:00-3:15 PM        Coffee Break / Networking

3:15-4:45 PM        Session 2 – Windows Phone 7 XNA Kickstart

4:45-5:00 PM        Questions & Answers
    

SESSIONS:

The WP7 Boot Camp features two sessions to help MEIC members to get started developing apps for WP7:

Session 1: Windows Phone 7 Silverlight Recipes
If you’re building Windows Phone apps to help organize your life, capture your ideas, find out what’s going on around you, stay in touch with friends or gather the information you need, chances are you’ll be building them using Silverlight. We’ll show you how to build Silverlight apps that fetch data from web services, get the phone’s current location, display maps, organize applications into panoramas and data into pivots, make use of input and sensors and more. With these recipes under your belt, you’ll be writing apps that make the best use of Windows Phone 7 features in no time!

Session 2: Windows Phone 7 XNA Kickstart
Haven’t you always wanted to write a videogame, but could never get started? If you’d like to start writing games – the most popular mobile app category – for Windows Phone 7, you’re in luck! Windows Phone is the only smartphone with its own official game development framework, XNA, which not only lets you develop games for the phone, but for Xbox and Windows as well! You’ll learn the basics of XNA, get your feet wet writing 2D videogames, and give you what you need to start you on your journey as a game developer.
 

PRESENTER:

Paul Laberge, Phone Evangelist for WP7

Paul is a Developer Advisor with Microsoft Canada, based in Mississauga, Ontario.   His experience includes being a lead developer, development manager, lead application architect and IT management for a wide variety of technical solutions.
 
Currently, Paul leads Microsoft’s developer engagement around Windows Phone 7 and in that role, he can be found working with mobile developers of all walks of life, providing information on various social networks and, of course, driving the great Canadian developer ecosystem to building amazing Windows Phone apps.

Paul is also passionate about Microsoft’s cloud computing strategy and HTML5 as a way to drive great cross-platform experiences.  In other words, if you have a question about Microsoft’s leading edge platforms, Paul is someone you can talk to.

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DAIR to Innovate!

Posted by Kathleen Webb
Starts: 
July 5, 2011 - 9:00am
Ends: 
July 5, 2011 - 11:00am

Join MEIC and OCAD University on the morning of July 5th as they host CANARIE's DAIR to Innovate! seminar event. This is a unique opportunity for mobile developers to learn about the advantages offered by the Digital Accelerator for Innovation and Research--DAIR--an on-demand, advanced research and development environment.

MOBILE MARKETING GLOBAL TRUTHS AND REGIONAL RELEVANCE: INSIGHTS INTO THE CANADIAN MARKETPLACE

Posted by Kathleen Webb
Starts: 
June 27, 2011 - 8:30am
Ends: 
June 27, 2011 - 12:15pm

Join us for a regional workshop "Mobile Marketing Global Truths and Regional Relevance: Insights Into The Canadian Marketplace." This is a great opportunity to hear from and network with leaders from the Canadian marketing community and the Mobile Marketing Association. At this event, we will share insight on the growth of mobile marketing globally, case studies on how mobile marketing deployment within Canada and the latest data and research being released--for the first time--from comScore on how Canadian consumers are using their mobile devices. The MMA will also release a white paper, "Understand Mobile Marketing in Canada" at the event.

Japanese Wireless Market Opportunities

Posted by Kathleen Webb
Starts: 
June 13, 2011 - 8:30am
Ends: 
June 13, 2011 - 11:30am

 

Attend this free breakfast seminar to learn more about one of the world’s top mobile markets, Japan, with 119.5 million mobile subscribers and generating $71.7 billion in revenues. Wavefront has partnered with the Mobile Computing Promotion Consortium (MCPC) of Japan to present current Japanese wireless market opportunities and the role of MCPC. The MCPC has 168 member firms representing the top wireless operators and device manufacturers including NTT DOCOMO, KDDI, SoftBank, Sharp, Fujitsu, Casio Computer and NEC.

Representatives from the MCPC will present at this breakfast seminar on how to effectively approach and enter the Japanese wireless market. This is a must-attend event if you are considering expansion into Japan or would like to learn more about the opportunities it represents, design tips for Japanese localization and how to take advantage of MCPC’s powerful mobile connections.

CONSULTATION SESSION

After the seminar, companies will have the opportunity to participate in the 2011 Wavefront Wireless Exchange Program with Japan for a limited number of one-on-one consultation sessions with MCPC representatives providing:

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  • Assessment of your product/service for entry into the Japanese market taking into account cultural, technical and market factors
  • How to structure your presentation for the Japanese market
  • Marketing and distribution strategies for deployment in Japan

 

MCPC is particularly interested in meeting with Canadian wireless solutions and technology developers that are focused on: the Enterprise market (i.e. business, medical, academic, scientific, streaming tools), Machine-to-Machine technologies, and/or post-disaster and disaster-preparedness solutions. If your company fits this description, please contact MEIC Director, Kathleen Webb

Implications for Action

Posted by Kathleen Webb
Starts: 
May 16, 2011 - 8:30am
Ends: 
May 16, 2011 - 5:00pm

 

2020 Media Futures and the Mobile Experience Innovation Centre (MEIC) invite you to the first public presentation of 2020 Media Futures scenarios and the launch of MEIC's Mobile Accelerator Program.

This special event premieres and builds on a set of foresight scenarios to develop "Implications for Action"--what are the innovative strategies, services, perspectives that promise resilience and growth in the emerging media landscape over the next decade? 

Why attend? 

The purpose of 2020 Media Futures is to help 'future proof' the creative industries--book, magazine, music, film, TV, and interactive -- and foster innovation. 

 

Format 

We'll be using a unique hybrid event format--part scenario-driven strategy session, part bottom up "camp" for areas of hottest concern to attendees. 

 

The morning will begin with the first public presentation of 2020 Media Futures foresight scenarios, which are imaginative narratives of possible futures.They are intended to inform strategic planning in the creative cluster through the next decade. A series of breakout sessions immediately following will explore opportunities, threats, and unexpected new features within each scenario. 

Just before lunch we'll facilitate curation of topics for the afternoon's "camp" style workshops--topics chosen and led by participants will drive the discussion. 

 

After noon, four breakout spaces over two rounds of four concurrent camp-style workshops--covering eight diverse but connected subjects. In each workshop the framer(s) of the topic will moderate and lead off the session with a 5-10 minute presentation. All participants will be asked to share insights, questions and experiences. We'll focus on practical implications for action based on experiences in your organization and industry. Lead by professionals--possibly you--we'll address key issues, innovations, impacts and opportunities in such areas as:

  • Business models 
  • Policy innovation
  • Social media 
  • Transmedia storytelling
  • Intellectual property 
  • Creation & authoring 
  • Distribution & licensing 
  • Experience and interaction

Agenda (subject to change)

 

  8:30-9:00 Registration

  9:00-10:00 Four Scenarios for Future Media (plenary)

10:00-12:00 Scenario Implications: Resilient Strategies

12:00-1:00 Camp: topic identification / Lunch

  1:00-2:15 Topic-driven Camp Sessions

  2:15-2:30 Break

  2:30-3:45 Topic-driven Camp Sessions 

  3:45-5:00 Final plenary, Wrap up  

 

 

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Scenarios Preview

 

  • Ministry of Investment:  A commercially driven, risk-averse environment dominated by the two biggest telecommunications companies in the country, who move in lock step with each other
  • Lords of the Cloud: A commercially driven world of rapid technological innovation and adoption, affording new configurations of media partnerships, platforms and processes
  • Anthill: A Canadian media context characterized by slow-paced adoption of innovations, and a miniscule amount of funding for media arts development. Some welcome the inertia, embracing the “slow media” movement and eschewing “Big Content,” while others remain frustrated with the lack of opportunities for more traditional success
  • Wedia: A world of rapid, disruptive, and socially-driven change which sees many large institutions dissolve in the face of new forms and channels for invention and entrepreneurialism

2020 Media Futures is made possible with the support of the  Ontario Media Development Corporation, on behalf of the Ministry of Culture. 

The Mobile Accelerator Program is made possible with the support of the City of Toronto and NRC IRAP.

http://2020implications.eventbrite.com

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